What is the Future's Forum?
• The importance of tourism has increased tremendously
over the past decade and will grow at a higher rate in the
coming years.
• To address the emerging issues, the Forum for the
Future of Tourism is intended to provide an informal
setting for discussion in an effort to bridge the gaps
between industry and theory, and to stimulate further
cooperation.
• The Forum’s Academic Paper Series summarizes the
insights generated during the Forum by identifying
innovative strategies for tourism marketing.
Previous Forum Topics:
─The Future of Tourism in the Greater Philadelphia
Area 2005 & 2006
─Advertising and the Internet 2007


